Jay Motley, MD

Co-Founder

Jay is a physician-entrepreneur driven by a simple belief: healthcare should work better for everyone involved.

As the founder of MindWell Health, a growing network of mental health clinics, Jay witnessed a persistent problem firsthand. Advanced Practice Providers (APPs) were struggling with something that should be straightforward—finding the right collaborating physician. The process was slow, unclear, and too often built on uncertain legal ground.

That experience sparked Practice Ally. Jay combines deep clinical insight with strategic business thinking to ensure every collaboration we facilitate is bulletproof—legally sound and genuinely supportive. His mission is clear: eliminate the administrative friction so APPs and MDs can focus entirely on delivering exceptional patient care.

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Jason Crumpler, MD, MBA

Co-Founder

Dr. Jason Crumpler is a board-certified physician and one of the founding partners of PracticeAlly. With over a decade of leadership experience in both primary care and urgent care, he brings a unique blend of clinical insight and operational expertise to the table. Before launching PracticeAlly, Dr. Crumpler served as Lead Physician for Proactive MD, a national primary care organization, where he oversaw clinical quality and supported providers across multiple markets. He also spent eight years at Bon Secours Mercy Health and served as Medical Director, helping to shape care delivery models for both urgent care and primary care organizations.

Dr. Crumpler is passionate about collaborative medicine and thrives in supporting fellow providers as they navigate complex clinical decisions and the many challenges of private practice. He has delivered lectures on both acute and primary care topics and is especially energized by helping clinicians take the leap into entrepreneurship. A recognized educator, he has been honored by his peers as an award-winning teacher for his ability to make complex topics approachable and actionable.

At PracticeAlly, Dr. Crumpler works closely with clinicians to help them launch, grow, and scale their own practices—offering strategic guidance, personalized support, and the kind of insight that only comes from walking the path himself.

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Beth Motley, MD, FACLM

Beth brings a unique perspective to healthcare—shaped by her journey from Team USA figure skater to family medicine physician, Fellow of the American College of Lifestyle Medicine, and mother of five. She's someone who understands what it takes to perform under pressure and juggle complex demands while maintaining excellence.

Through years of helping patients reverse chronic illness and reduce medications via lifestyle interventions, Beth has collaborated extensively with Advanced Practice Providers. Time and again, she observed the same frustrating pattern: talented, well-trained APPs constrained by a system that made their job unnecessarily difficult.

This insight drove her to co-found Practice Ally. Whether perfecting a triple axel or balancing the demands of a medical practice with five kids at home, Beth knows that success comes from having the right support systems in place. She envisioned a platform that empowers APPs with the confidence and clarity needed to expand their impact—whether launching independent practices or broadening their scope of care. For Beth, the MD-APP relationship transcends paperwork; it's a genuine partnership centered on patient outcomes and provider success.